“Productivity is less about what you do with your time. And more about how you run your mind.” - Robin Sharma If you are worried about not being able to focus on work and sitting idly in your chair for hours, then you are not alone. Millions of people fail…
Social Media is a word that requires no introduction. With the growth of social media, the world has become a small village that is connected within a matter of a few fingertips. The Rise of Social Media Undoubtedly social media has changed our world. Right from accessing news, reserving tables…
Do you remember the time when you tried your favorite snack for the first time? What was the most appealing thing that pushed you towards that choice? The super cool design, right? Surely, some funky color or creative animation would have caught your eye. Product designing makes sure that you…
Did you know a couple of years back there were approximately 1800000 apps on the Apple App store itself! Forget the count including the ones on android and windows. Now, what do these statistics mean to you? It’s simply a reminder of the competition out there. Building an application is…
What are cross-platform apps? In layman's language, a cross-platform approach is creating an app that will be compatible with the major operating systems like Android, iOS, macOS, and windows. It is also considered an alternative to native app development. Applications like Whatsapp, Facebook, Instagram, etc are cross-platform apps. These applications…
A couple of decades back, marketing was done at a mass targeting level, majorly through print media and television advertisements. Fast forward to today, we have personalized advertisements targeted toward each individual. The current generation brands are focusing more on data-driven marketing strategies, which use smart data to deliver better…
Beta Testing is a phase of software testing which is intended to allow an audience sample to try out the product. In Greek alphabets, beta is the second, following alpha. Alpha is the first phase which is the testing phase, while beta can be said to be the pre-release test.…
At AtliQ Technologies, the product life cycle is the complete process of taking an idea to reality. Whether it is delivering a new product or updating an existing version, the team works beyond just the development. Our product development life cycle starts right from brainstorming the initial concept to strategically…
The First of Its Kind 18th April 2022 was not a regular Monday for AtliQers. It marked our 4th Annual Town Hall Meeting. And it was the first one we held outside the office premises. Kicked off with an energy-boosting dance, the event was a fun-filled one with a lot…
An application also referred to as an app, is a software package that performs certain functions for an end-user. It is either self-contained or a set of programs. A mobile application is a software designed to run on mobile devices. It is a very known fact that value creation for…
