Picture this: you're in a meeting room with your team, discussing a crucial project. The room is abuzz with voices, charts, and PowerPoint slides. You're speaking, they're nodding, and on the surface, it appears as if everyone is on the same page. But as the project progresses, you start noticing…
Although the term "e-commerce" technically refers to the use of an electronic medium for commercial transactions, it is frequently used to describe the sale of goods and services to customers or other businesses online. The question of why to launch an e-commerce app is no longer relevant; rather, the issue…
Finding “The One” is the ultimate quest in human life, with so many novels, films, and social media showing the perfect happily ever after! Without any surprise that we are still obsessed with it in some form today, with no clue where to start. But wait. It's 2023. Everything is…
As it is said, data is everywhere. But what is data? Data is raw information. Data is the numbers, letters, or symbols a computer performs operations on; these can be recorded on magnetic, optical, or mechanical recording media and stored and transferred as electrical signals. In simple terms, information converted…
Do you remember the time when you tried your favorite snack for the first time? What was the most appealing thing that pushed you towards that choice? The super cool design, right? Surely, some funky color or creative animation would have caught your eye. Product designing makes sure that you…
Did you know a couple of years back there were approximately 1800000 apps on the Apple App store itself! Forget the count including the ones on android and windows. Now, what do these statistics mean to you? It’s simply a reminder of the competition out there. Building an application is…
What are cross-platform apps? In layman's language, a cross-platform approach is creating an app that will be compatible with the major operating systems like Android, iOS, macOS, and windows. It is also considered an alternative to native app development. Applications like Whatsapp, Facebook, Instagram, etc are cross-platform apps. These applications…
A couple of decades back, marketing was done at a mass targeting level, majorly through print media and television advertisements. Fast forward to today, we have personalized advertisements targeted toward each individual. The current generation brands are focusing more on data-driven marketing strategies, which use smart data to deliver better…
Beta Testing is a phase of software testing which is intended to allow an audience sample to try out the product. In Greek alphabets, beta is the second, following alpha. Alpha is the first phase which is the testing phase, while beta can be said to be the pre-release test.…
At AtliQ Technologies, the product life cycle is the complete process of taking an idea to reality. Whether it is delivering a new product or updating an existing version, the team works beyond just the development. Our product development life cycle starts right from brainstorming the initial concept to strategically…
